{"id":13946,"date":"2026-05-27T09:22:57","date_gmt":"2026-05-27T07:22:57","guid":{"rendered":"https:\/\/www.entecerma.it\/the-ppwr-regulation-2025-new-targets-for-packaging\/"},"modified":"2026-05-27T09:32:31","modified_gmt":"2026-05-27T07:32:31","slug":"the-ppwr-regulation-2025-new-targets-for-packaging","status":"publish","type":"post","link":"https:\/\/www.entecerma.it\/en\/the-ppwr-regulation-2025-new-targets-for-packaging\/","title":{"rendered":"The PPWR Regulation 2025: New Targets for Packaging"},"content":{"rendered":"\n

The PPWR, published in the Official Journal on January 22, 2025, establishes requirements for the entire lifecycle of packaging. The new regulation<\/a> aims to reduce generated waste by focusing on three main targets: minimizing materials through design, encouraging reuse, and increasing the percentage of recycled packaging by optimizing waste separation. These elements are essential for protecting natural resources.<\/p>\n\n

<\/div>\n\n

KEY CHANGES AND 2030 TARGETS<\/strong><\/h3>\n\n

The primary objective is to reduce per capita packaging waste by 15% by 2040 compared to 2018. Key directives include weight reduction and increased reuse starting January 1, 2030, for large household appliances, take-away food, and e-commerce. Furthermore, from 2030, minimum recycled plastic content levels will increase: 30% for contact-sensitive PET, 10% for other sensitive plastics, 30% for single-use bottles, and 35% for other packaging. Certain types of single-use packaging will be banned, such as portion packs in restaurants, fresh fruit packaging, and miniature toiletries in hotels.<\/p>\n\n

<\/div>\n\n

BUSINESS IMPACT AND OPPORTUNITIES<\/strong><\/h3>\n\n

Design will follow standardized formats and universal labeling across the EU. Since fragmented regulations among Member States created market barriers, the PPWR plays a key role in harmonizing the sector. To help companies seize these opportunities and navigate the change, ECM is available to analyze the documentation provided, supporting the path toward voluntary certification.<\/p>\n","protected":false},"excerpt":{"rendered":"

The PPWR, published in the Official Journal on January 22, 2025, establishes requirements for the…<\/p>\n","protected":false},"author":2,"featured_media":13943,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[2],"tags":[],"class_list":["post-13946","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"acf":[],"yoast_head":"\nThe PPWR Regulation 2025: New Targets for Packaging - Ente Certificazione Macchine<\/title>\n<meta name=\"description\" content=\"The PPWR, published in the Official Journal on January 22, 2025, establishes requirements for the entire lifecycle of packaging. 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